Tag: porters

Michael Porter’s Three Types Of Business Strategies

business strategiesSuccessful business owners know they must take into account their market and their competition in determining the right business strategy to implement in their business. It seeks to examine links between competitive strategy and environmental management as well as providing results of research into systems and standards, corporate environmental management tools, organisations and management, particular industry sectors and responses of business to contemporary environmental issues.

With cases drawn from leading companies like Disney, Microsoft and Zappos, you’ll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy.

77 Christensen’s thesis is that outstanding companies lose their market leadership when confronted with disruptive technology He called the approach to discovering the emerging markets for disruptive technologies agnostic marketing, i.e., marketing under the implicit assumption that no one – not the company, not the customers – can know how or …