A Business Developer works to grow a company’s profits through attracting new customers and by increasing the spend of existing customers. It’s the act of generating well-researched, qualified leads to hand off to your sales team. Concentrate marketing and sales activities on fewer service offerings rather than more to avoid fragmenting resources and reducing market exposure for each service. This role involves finding new customers and persuading existing ones to buy extra services.
In short, your product or service doesn’t have a single value proposition , but it will have as many as many potential clients exist out there. He will conduct analysis of what competitive advantage the company has over the similar businesses in the sector. These jobs have been sourced from a website, company or service that identifies roles that can be performed by people with certain types of disabilities.
From this definition it is clear that business development is more than closing the sale and each technique requires detailed planning and follow up. Present new products and services and enhance existing relationships. When trying to define business development, people may not know how to differentiate between their roles and the roles of salespeople.
There are also many retail businesses that are nearly recession-proof because they sell products that are purchased by consumers regardless of the state of the economy. Business development management positions require a bachelor’s degree and 3-5 years of sales or marketing experience.
Moreover, the job of a business developer is highly cross functional, as it requires collaboration with various internal and partner-company teams such as sales, engineering, and marketing to ensure that a deal is consummated. Sales and marketing professionals with years of experience should have the advantage of progressing to business development officers and managers, given excellent credentials, extensive professional network, and proper certifications.